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Treasa Pauley, M.Sc. - President/CEO

Treasa has been a professional within the Canadian AgriFood industry for almost 10 years. Her formal training includes a Bachelor of Science in Environmental Science and a Master of Science in Plant Physiology. Treasa started her career in agriculture as the Horticulture Specialist for Northern Nova Scotia. During this time she also acquired training in development of HACCP programs, group facilitation, and sales.

Treasa has extensive expertise at the post harvest and processor level. She has worked on almost all levels of the value chain from primary production to the development of marketing strategies for processed products including the development of new product lines and packaging. Treasa is trained and has years of experience in the development and maintenance of food safety programs both on-farm and at HACCP approved processing facilities.

Treasa thrives on the exchange of knowledge amoung industry stakeholders for the benefit of all. Let her share her expertise with you!

Dr. Claude D. Caldwell, Ph.D. - Chief Scientific Officer

Claude has been working in Agriculture in Canada since 1980 when he started with Agriculture AgriFood Canada in Lacombe Alberta. He has spent the past 25 years as a researcher, teacher and extension specialist in Canada specializing in cereals and oilseeds. Originally trained in the United Kingdom as a biophysicist and crop physiologist, Claude has worked extensively in a variety of cropping systems, development of new agricultural technologies, new crop development, agricultural ecosystems and has been actively involved in germplasm development for almost 30 years.

Dr. Caldwell has supervised many graduate students in varied aspects of plant culture and management and international cropping systems. His present research focuses on new oilseed product development, cereals and Christmas Trees! His international experience involves work in China, Vietnam, The Philippines, Indonesia, Jamaica, Trinidad and Tobago, The Gambia, Cambodia and Ethiopia. Dr. Caldwell brings a wealth of experience, knowledge and enthusiasm for new ventures to the company.

Dr. Iain R. Caldwell, Ph.D., M.Sc (Agr)

Iain has been involved in agricultural research since 1999 when working with the Nova Scotia Agricultural College (now Dalhousie University) on apple rootstocks and training systems in Canada. In 2003 and 2004 he worked as an agricultural research technician in Alberta comparing yields of a variety of field crops. Other agricultural projects he has been involved with include research on environmentally friendly agricultural technology, genetically modified food, biocontrol methods to control ginseng diseases, and comparisons of apple and soybean variety yields in Nova Scotia.

Iain’s formal training includes a Master of Science in Environmental Science from the Nova Scotia Agricultural College and a Ph.D. from the University of British Columbia, working in the area of marine studies. Through his formal training and various research projects, Iain has experience working with a variety of stakeholders (including academics, government institutions, non-governmental organizations, and commercial growers), and has developed particularly valuable expertise in reviewing research literature, statistical design and analysis. Iain's specialty is in statistical modeling and analysis and is one of few that is trained in analysis of global data systems, evaluating research data from around the world.

Michael Pauley, B.Sc., AIT, MCP - CTO

Mike received his honours degree from the Nova Scotia Agriculture College which allowed him to pursue post-graduate education in IT. With over twenty years of professional technology experience in the agriculture, academic, law, dentistry and insurance industries. He is also a Microsoft Certified Professional.

Mike has over 10 years experience in the promotion and communication of agricultural materials for ag-based education and business. His expertise in web-based communication and business technologies can help you reach today's e-markets.